RCBC named Best Digital Bank in the Philippines

59 RCBC Final RCBC Logo_CMYKThis year’s edition of the Annual Alpha Southeast Asia Best FI Awards deliberated on the performance of participating banks, brokers and other financial institutions in the past year and made special note of their position “given the dramatic changes in the operating environment” due to the COVID-19 pandemic.

RCBC was judged through “a fair, robust and informative methodology” with additional criteria “to tighten its eligibility,” said Alpha Southeast Asia in its announcement of winners.

The bank is joined by other awardees from Indonesia, Malaysia, Philippines, Singapore, Thailand, and Vietnam in 79 awards categories.

“This is a welcome news in this difficult time. The situation has brought to light the advantage of digital solutions. We are grateful, in RCBC, to have made the right digital investments which prepared us for the worst of the crisis,” says Helen Yuchengco Dee, chairperson of RCBC.

In 2019, RCBC successfully expanded its digital initiatives in exponential ways. The bank recalibrated its mobile point-of-sale device, ATM Go service to focus on high-impact and volume-intensive partners. This resulted in the fivefold year-on-year growth of ATM Go’s transaction count, volume, and revenues.

The bank’s online platform and mobile application, RCBC Online Retail, also saw record-breaking growth performance last year. In addition to exceeding key metrics, the improved mobile banking app also has an enhanced user interface and other new features to optimize digital customer experience.

“This is only the beginning for RCBC and its digital efforts. We are on track to introduce more products and services that will benefit the unbanked and underserved segments of our society,” says Eugene Acevedo, president and CEO of RCBC.


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